![]() These keywords are frequently job titles or hard skills associated with the particular position. When recruiters are searching LinkedIn to find candidates for open positions, they use keywords. ![]() That alone makes it a vital piece of your LinkedIn presence, but there's more to your headline than meets the eye. Your name, photo and headline are the first things that people see when they arrive at your profile. Your headline maxes out at 120 characters, so there's plenty of opportunity to expand on the generic LinkedIn-generated headline.Įveryone wants to make a good first impression and that's just what your LinkedIn headline can do for you. If you've never noticed it or changed it, LinkedIn will fill the space with your profession and employer, so it may look like “Web Developer at Company A.” Your LinkedIn headline is the short blurb that appears right below your picture and name on your profile. One of its features, the headline, is your LinkedIn elevator pitch. LinkedIn is your live CV and the chance to meet and mingle with other professionals. Some of the best networking you do isn't in person, it's online. You're not just a financial advisor, you're the real estate financial advisor. “I'm a financial advisor specializing in real estate investing.” It's quick, it's to the point and it helps you stick in their mind. You would meet someone new and they'd ask you, “What do you do?” - and you'd have a short reply that would tell them your profession and a little something to separate you from the pack. If you've ever been to a networking event, you've probably spent time fine-tuning your elevator pitch. Make a great first impression with a well-written LinkedIn headline.
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